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Retail Rewards - Loyalty Manager Software Retail Rewards Loyalty Manager Software turns your handheld loyalty system into a powerful marketing package. How it Works... The Smart Card Reader links up to a laptop or PC via a simple cable that plugs into your computer serial port. The Reader links through the cable to our software on your PC and uploads all of the smart card readers transaction information, which is then stored on your computer.
You collect customer information via membership forms when they apply for a loyalty card, and with this information you build a database of customer names, addresses, dates of birth, phone numbers and so on, this information combined with the uploaded data from your smart card reader gives you access to a powerful tool to organise intelligent marketing campaigns based on the visting and spending patterns of your customers. The software provides you with a database of your customer information, and a transaction history of all points added and subtracted from the cards. From this information you can generate reports to analyse the data. This data can help you in targeting specific groups of customers offering promotions aimed at different age groups, rewarding your most frequent customers, targeting specific anniversaries such as birthdays, and encouraging your less frequent customers to return more often. Take a look at some sample reports… Promotional Marketing The software allows you to utilise a variety of different templates for promotional letters and flyers, which are linked into the system so that the customer information from reports and the database is inserted into the templates via a mail merge. These templates can then be posted or emailed to your customers. All you have to do is decide which template is right for your specific campaign, and then either click to print or to email.
All the templates are customisable for your specific promotions and to integrate your company artwork. Retail Rewards Plus allows you to go to the next level of customer relationship management, providing you with valuable information about your customer spending patterns, which can then be used to give you an edge in marketing your business and increasing your profits. The software is easy to operate, and comes with full instructions.
Training and telephone support can be provided. Do I Need a Loyalty System? (find out more...) How Will it Benefit Me? (find out more...) Is it Easy to Use? (find out more...)
If you would like more information personalised to your specific needs, including a quote, then please call us on 0800 161 3361, or 0800 083 6977.
Call us now on 0800 1613361 / 0800 0836977 or email us here
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